Today, all the hustle and bustle job-searching and job-catering happens on LinkedIn. This calls for the necessity of excellent profile-making and efficient profile-handling.
Here are a few LinkedIn tips to help you out with the aforementioned needs of the digital resume making for your virtual professional existence.
- Convert your LinkedIn profile into a resume.
Job seeking is one of the most common and beneficial uses of LinkedIn. Were you aware that LinkedIn enables you to turn your profile into a resume-friendly format in seconds with its Resume Builder tool? Just choose a resume template, edit it, and export it as a PDF that you can print, email, and share.
- Optimize the anchor text for the blog/website links.
Instead of using the default anchor text links in the Websites list within your LinkedIn profile’s Contact Info section, you can choose to modify the anchor text to make those links more appealing to people who view your profile. So if you want to increase clicks on the website links you display there, change those links’ anchor text to something more attention-grabbing than the standard options LinkedIn provides.
- Search engine optimize your LinkedIn profile.
You can also optimize your profile to get found by people searching LinkedIn for key terms you want to get found for. Add these keywords to various sections of your profile such as your headline or in your summary.
- Show work samples.
LinkedIn allows you to add a variety of media such as videos, images, documents your LinkedIn profile. This enables you to showcase different projects, provide samples of your work, and better optimize your LinkedIn profile.
- Bypass LinkedIn’s Commercial Search Limit
Active social sellers and recruiters are likely starting to notice some more limitations popping up on free LinkedIn accounts, one of which is the new commercial search limit. It’s meant to cut down on “commercial usage” of the profile search feature and push power users to premium accounts.
There is a new tool that you’re going to love if this new change has affected you that could delay your need for a premium account. It’s a basic interface but it works well. The searches become unlimited and not related to your network so you get different results than you normally would.
- Boolean Search
Similar to Google, most people have no idea that LinkedIn search allows the usage of modifiers to help you get even more targeted results.
- Search For Specific Positions Within a Company
If you have a list of prospective companies and are looking for a specific position or title within the company, go to the Company’s page and click on Employees.
Then, for example, if you are looking for a VP of Sales, click on Advanced on the left, just below Search and add VP Sales into the keywords section. This will bring up a list of the employees with VP Sales in their profiles.
- Follow Up Messages
Create a lead generation message sequence that’s designed to build relationships and move conversations offline. Don’t just collect connections…build relationships with something I call the LinkedIn social selling funnel.
- Get Your Account Unrestricted
Has LinkedIn restricted your account. The most obvious sign is that you are now required to know the email address of every single person you try to connect with. This happens when five people have clicked the “I Don’t Know This Person” or “Report Spam” link after declining your connection request. If this happens to you, you can reach out to support and ask for forgiveness to have them remove the restriction.
- Use Premium Filters
While you can access a lot of advanced filters with the free version of LinkedIn, the premium filters give you unparalleled detail.
Premium Filters Included with Most Premium Plans
- Select one group
- Company size
- Interested in (i.e. potential employees, entrepreneurs, hiring experts, etc.)
- Seniority level
Premium Filters Available Only With The Most Expensive Premium Plans
- Years of experience
- Join date
- Select multiple groups